CEO ChatGPT Best Practices
Welcome to a new way of leading, thinking, and scaling — with AI as your strategic advantage. This guide shows you how to build capacity, clarity, and momentum inside your business using ChatGPT. Simple moves. Big leverage. Built for how you operate.

by Rob Cressy

Treat ChatGPT as a Thinking Partner, Not Just a Tool
1
Start your day by thinking with it, not just through it
2
Use it to clarify ideas, challenge assumptions, refine decisions
3
Ask strategic questions like:
  • "What's the real opportunity here?"
  • "How would a world-class operator see this problem?"
  • "What questions am I not asking?"
Build Your Personal OS Inside It
  • Create a dedicated Project just for your brand, vision, and strategy
  • Store prompts, insights, frameworks, and decisions here
  • Let it remember how you think — use Memory to scale your identity
Project Examples:
🧠 Vision + Strategic Thinking
📈 Content + Personal Brand Messaging
⚙️ Leadership Frameworks + Decision Models
Work in Threads, Not Just Prompts
1
Start with a single question → evolve the thread over time
2
Let ChatGPT become your living notebook of ideas
3
Build momentum with each reply — compound your clarity
Use It to Clarify, Then Create
Start with messy voice notes, ideas, or rough sketches
Let ChatGPT turn your thoughts into refined assets:
  • Email copy
  • Team briefings
  • LinkedIn posts
  • Talking points
  • SOPs
  • Product ideas
Protect Your Time, Expand Your Capacity
Set up repeatable prompts for high-leverage tasks
Delegate to AI before you delegate to people
Build templates once, reuse forever
Examples:
  • "Write a memo in my tone summarizing this idea for the team"
  • "Turn this meeting transcript into 3 strategic action items"
Think Like a Systems Architect
Use ChatGPT to design your business from the inside out
Ask:
"What's our invisible bottleneck right now?"
"How do we increase capacity without increasing headcount?"
"How can we use AI to scale this process?"
Stay in Creation Mode
Don't wait for perfect inputs. Just start. Talk it out.
Use it to accelerate iteration, not finalize perfection
The faster you get feedback, the faster you grow
Lead by Example
1
Your team will follow how you engage with AI
2
Invite them into Projects
3
Share your wins and learnings
4
Make it a habit, not hype
️ Your Competitive Advantage
Every session with ChatGPT is a rep. The more you use it with intention, the more it becomes your edge.
You're not just using AI — you're building an operating system around your thinking, brand, and leadership.
Ready to Build Your Personal AI OS?
Let's co-create the system that works the way you think.
Book a call with me and we'll build the foundation together — high-level, high-impact, no wasted motion.